Author
Analysis
How set-piece coaches earn their pay in modern football
Dedicated set-piece coaches have turned dead balls from a marginal part of training into one of the most measurable edges in the sport.
Articles by Gordon Fielding
Sport News
How stadium naming deals actually work behind the signage
Naming rights look like a simple logo on a roofline, but the real agreement is a bundle of term lengths, escalators, exit clauses and regulatory tests.
Gordon Fielding
Development
How small-sided games build decision speed in young players
Fewer players, smaller pitches and more touches per minute make small-sided games the most efficient known environment for training decisions.
Gordon Fielding
Clubs
Why football sticker albums survived the digital age
Trading stickers should have gone the way of the cassette tape; instead the hobby grew, because swapping cannot be downloaded.
Gordon Fielding
Analysis
Why a back three requires specific, not generic, wingbacks
A back three does not simply add a defender — it multiplies the demands on the two widest players, who must be attackers, defenders and midfielders in the same movement.
Gordon Fielding
Sport News
Why fan TV money changed broadcast deals for clubs and leagues
Direct-to-consumer channels and club-owned media gave teams a way to sell their own matches and programming, which quietly rewired how broadcast contracts are priced and structured.
Gordon Fielding